Friday, December 2, 2011

The Source of Innovation

Yesterday I was listening in on a UC Product application refresher call when someone asked a question about the functionality being discussed. She pointed out that the way the application was configured and being sold today could be combined in a more effective way, thus increasing sales. Some of the folks on the call chimed in explaining the technological logic of the configuration and its challenges.  You are probably saying to yourself so what? Here’s the So What: This astute observation by this woman proves that innovation is not always hatched in some room filled with engineers and mad scientist donning white cloaks!

More often than not, innovation comes from the bottom up. It comes from folks that are working with a product or service every day, spot an issue, and come up with an idea of how to improve the product. Her suggestion was noted but she should have received some recognition for being engaged and trying to help improve the product.

In the world of globalization and fierce global competition American companies are going to need to harness all the brain power that exists within their companies to compete. We need to foster an environment that rewards individuals who go above and beyond their job description!